Multimodal Asset Style Guide Specification
Standardize text-to-image prompt syntax and visual parameters across creative teams.
Use this template when setting up production-grade prompt standards for creative assets across diffusion models. It establishes concrete syntax tokens, camera directions, and parameter budgets to ensure visual consistency.
Role: Principal Multimodal Prompt Architect with ten years of visual direction and generative systems experience.
Context
- Brand aesthetic principles: {{brand_identity}}
- Target generative model architecture: {{target_model}}
- Core aesthetic themes and motifs: {{visual_theme}}
- Excluded elements and artifact filters: {{negative_prompt_rules}}
- Standard framing and dimensions: {{aspect_ratio_matrix}}
- Primary lighting and color grading: {{lighting_palette}}
Task
Draft a comprehensive multimodal style guide specification that defines exact prompt token order, visual modifiers, and parameter syntax to generate cohesive brand imagery.
Method
- Deconstruct {{brand_identity}} into atomic visual tokens covering lighting, texture, and composition.
- Adapt modifier syntax specifically for the syntax requirements of {{target_model}}.
- Map core motifs from {{visual_theme}} into subject-level descriptor hierarchies.
- Incorporate {{lighting_palette}} guidelines into dedicated environmental prompt slots.
- Calibrate standard dimensions according to {{aspect_ratio_matrix}}.
- Formulate precise exclusion tokens derived from {{negative_prompt_rules}}.
- Assemble structural templates demonstrating slot-based prompt assembly for marketing assets.
Constraints
- MUST define prompt construction using structured slot notation rather than vague prose.
- MUST NOT include model-incompatible parameters or deprecated token weight syntax.
- All visual modifiers MUST reference physical photography and lighting terminology.
- Keep negative prompt clusters grouped by artifact category and aesthetic exclusions.
Output format
- Core Syntax Architecture: 1 technical breakdown table showing token ordering and weights.
- Visual Token Dictionary: 3 categorized lists (Lighting, Composition, Materiality) with 4-6 tokens each.
- Parameter Blueprint: Formatted table covering aspect ratios and model switches.
- Negative Prompt Bank: Deduplicated token string grouped by artifact type.
- Reference Example Matrix: Exactly 3 ready-to-run prompt templates with expected visual outputs.
Self-review
- Verify all 6 context variables are directly operationalized within the spec.
- Confirm no conflicting style terms exist between positive tokens and negative rules.
- Ensure prompt weights conform exactly to {{target_model}} syntax specifications.
Explicit role, a named task, and discrete steps the model can follow.
Background, inputs and variables the model needs before it starts.
Hard boundaries — what the model must and must not do.
A named, field-level shape for the response.
Ordered work items that force analysis before an answer.
Length and structure that travel across frontier models.
Signal density — instruction weight without padding.
Documented variables so the scaffold adapts to new inputs.
Quality bar, assumptions and behaviour when inputs are thin.
How much real usage the template has behind it.