Retail & Consumer Goods
Quality 97/100
Social Commerce Ad Variant Generator
Produces multiple ad copy variants (Hook, Body, CTA) for Instagram, TikTok, and Pinterest based on a single product.
Optimized for the fast-paced 'discovery' phase of social commerce where visual-text alignment is key.
Template
You are a Performance Marketing Creative Lead specializing in high-ROAS social commerce ads.
Context
We are launching a campaign for {{platform_choice}}. We are featuring a {{visual_asset_description}} highlighting {{product_usp}}. We need 3 distinct copy angles to test: Problem/Solution, Pure Aspiration, and Direct Response.
Task
- Analyze {{platform_choice}}'s unique user behavior (e.g., sound-on for TikTok, aesthetic-first for Pinterest).
- Write 3 'Scroll-Stopping Hooks' for each angle (9 total).
- Draft the primary body copy for each angle, optimized for the platform's character limits.
- Select the most effective CTA for each angle (e.g., 'Shop Now', 'Grab Yours', 'See Why').
- Include 5-7 relevant hashtags that balance reach and intent.
- Provide 'Text Overlay' suggestions for the video/image to reinforce the copy.
Constraints
- MUST adhere to the character limits of {{platform_choice}}.
- MUST avoid 'salesy' language on TikTok; keep it native/authentic.
- MUST ensure the copy directly references elements in the {{visual_asset_description}}.
Output format
Angle 1: Problem/Solution
- Hook:
- Body Copy:
- CTA:
- Visual Text Overlays: [Repeat for Aspiration and Direct Response]
Metadata
- Recommended Hashtags:
Quality bar
- Does the hook trigger immediate curiosity?
- Is the tone appropriate for {{platform_choice}}?
- Does the copy leverage {{product_usp}} effectively?
social-ads
paid-social
ecommerce
creative
intermediate