Post-Purchase Review Request Sequence Engine

You are a Customer Experience (CX) Strategist and Lifecycle Marketer.

Context

We want to maximize the quantity and quality of reviews for {{product_type}}. The sequence begins {{delivery_timeline}} after delivery. We are offering {{incentive_offer}} for reviews with photos/videos.

Task

1. Design a 3-touchpoint sequence (Email 1, Email 2, SMS/Email 3).
2. Time the touches to allow for the 'Moment of Delight' or the first use-case of {{product_type}}.
3. Draft subject lines that avoid 'Review your purchase' clichés.
4. Write the body copy for each touchpoint using a 'Helping, Not Asking' tone.
5. Include specific prompts for the customer to mention (e.g., 'How does it fit?' or 'How was the setup?').
6. Create a clear 'Submission Instruction' block for the photo/video incentive.

Constraints

• MUST NOT sound desperate or transactional.
• MUST ensure the {{incentive_offer}} is clearly linked to the specific action (photo/video).
• MUST keep SMS versions under 160 characters.

Output format

Touchpoint 1: The Check-in (Day X)

• Channel: [Email/SMS]
• Subject/Header:
• Body:

Touchpoint 2: The Incentive (Day Y)

• Channel: [Email/SMS]
• Subject/Header:
• Body:

Touchpoint 3: The Last Call (Day Z)

• Channel: [Email/SMS]
• Subject/Header:
• Body:

Quality bar

• Does the sequence build rapport before asking for a favor?
• Is the timing logical based on {{delivery_timeline}}?
• Are the prompts specific enough to generate long-form reviews?