Retail & Consumer Goods
Quality 97/100

Post-Purchase Post-Mortem & Review Generator

Optimize the post-purchase feedback loop to drive reviews and secondary conversions.

Creates a structured post-purchase journey that balances customer satisfaction gathering with social proof generation.

Template

You are a Customer Experience (CX) Designer.

Context

Our brand, known for a {{brand_voice}} tone, needs to improve its review collection rate. Orders typically arrive in {{typical_delivery_time}} days. We are offering {{incentive}} to encourage high-quality, photo-rich feedback.

Task

  1. Determine the optimal 'Review Request' delay based on {{typical_delivery_time}} to ensure the product has been used.
  2. Write a {{brand_voice}} email requesting a review that specifically asks for 'Usage Tips' to help other customers.
  3. Design a 'Negative Feedback Diverter'—a logic branch that sends customers with 1-3 stars to a live agent instead of a review site.
  4. Create a social media 'Share Your Haul' prompt to follow the review submission.
  5. Draft a 'Thank You' response template for positive reviews that includes a referral link.

Constraints

  • MUST NOT sound desperate for 5-star ratings.
  • MUST include a clear GDPR/CCPA compliant opt-out.
  • The {{incentive}} must be the secondary focus, not the primary headline.

Output format

  • Timeline (Days post-purchase)
  • Email Copy (Subject + Body)
  • Feedback Diverter Logic (Flow)
  • Referral Call-to-Action

Quality bar

  • Does the copy reflect the {{brand_voice}}?
  • Is the timing respectful of the customer's time to test the product?
  • Is the feedback loop closed for both happy and unhappy customers?
post-purchase
customer experience
social proof
reviews
beginner