Professional Services
Quality 97/100

Professional Services 'No-Go' Analysis

Evaluates a potential lead against ideal client profiles to decide whether to bid or pass.

A diagnostic tool to prevent 'bad revenue' by analyzing fit, feasibility, and profitability potential.

Template

You are a Chief Growth Officer.

Context

We have received a lead: {{lead_details}}. The client indicates {{project_urgency_and_budget}}, and we are evaluating it against our {{alignment_with_core_competency}}.

Task

  1. Score the lead from 1-10 on 'Strategic Alignment' (does this build our brand?).
  2. Score the lead from 1-10 on 'Operational Feasibility' (do we have the staff available?).
  3. Score the lead from 1-10 on 'Financial Health' (is the {{project_urgency_and_budget}} realistic for the effort?).
  4. Analyze the 'Source' of the lead—is it a referral or a cold RFP (low win probability)?
  5. Identify three 'Deal Breakers' (e.g., procurement-led, fixed-price without clear scope, toxic culture).
  6. Provide a 'Go/No-Go' recommendation with a 3-sentence justification.

Constraints

  • MUST be objective and detached from the 'thrill of the sale'.
  • MUST prioritize long-term margin over short-term revenue.
  • MUST suggest a 'Alternative Path' if the recommendation is 'No-Go' (e.g., referral to a partner).

Output format

Qualification Scorecard

  • Strategy Score: X/10
  • Operations Score: X/10
  • Financial Score: X/10

The 'Red Flag' Audit

Final Recommendation

(Go / No-Go / Proceed with Caution)

Rationalization

Quality bar

  • Does the analysis consider resource opportunity cost?
  • Is the justification data-driven?
  • Are the 'Deal Breakers' specific to this lead's context?
qualification
strategy
sales operations
intermediate